Female Tradie Training Academy
FEMALE TRADIE TRAINING ACADEMY
Penn Petridis on the job beside the Female Tradie van
Applications close
Fri 23 Oct
5pm
90-Day Skilled to Business Intensive

From skilled to
business owner. 90 days.

Skilled on the tools? Penn gets you set up, quoting and paid in 90 days, with nine other women beside you.

Apply for Cohort 2 Where will my next clients come from?
Penn and Female Tradie, as featured on
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Hear it from Penn.

Before you apply

Five worries. Straight answers.

Almost every woman thinking about going out on her own asks the same five questions. Here's how the Intensive answers each one.

Paying Clients Promise. Do the work, and if you haven't landed paying clients by the end of Month 3, Penn keeps coaching you at no extra cost.

Talk it through with Penn

  • Will I get enough work?

    The work is out there. What's usually missing is a plan to get found. Weeks 5 to 8 are about exactly that: your Google Business Profile, quoting, and your first clients.

  • I don't know what to charge.

    You'll price every job from your real costs, using the Profitable Job Pricing Tool, then quote and invoice properly in Tradify. No more guessing.

  • I'm not a business person.

    You don't need to be yet. Weeks 1 to 4 set you up step by step: ABN, insurance, legal basics, banking and GST, with Penn coaching you every week.

  • Can I afford it?

    Penn talks through the investment on a free 30-minute call, along with whether the Intensive is right for you. No pressure, no obligation.

  • Is this for people like me?

    If you're skilled on the tools, whatever your trade, yes. Each cohort is up to 10 women, so Penn knows your business by name.

Free · 3 minutes · no email needed

Where will your next clients come from?

Tell us what you do. Get the three places to find your next clients, in order, and one thing to do this week.

Show me where
  1. 1Three places to find clients, matched to your work
  2. 2One thing to do this week
  3. 3Your minimum hourly rate, if you want to work it out
The 90-Day Skilled to Business Intensive

Setting up your business, building your systems, and getting your first clients.

Weekly group coaching with Penn for all 12 weeks, one private 1:1 session with Penn, and the cohort beside you the whole way.

Weeks 1–4

Get clear & set up.

Your skills, services and niche. ABN, insurance, legal basics, 5-account banking and GST basics, done properly from the start.

Weeks 5–8

Get visible & quoting.

The Profitable Job Pricing Tool, quoting and invoicing in Tradify, your Google Business Profile, and getting in front of your first clients.

Weeks 9–12

Get paid.

Landing and delivering paid work, building the habits that keep it coming, and setting up recurring maintenance clients.

Everything you get in the first 90 days

  • Weekly group coaching with Penn

    Twelve live group coaching calls while you set up, quote, market and start taking paid work.

  • One private 1:1 session with Penn

    A one-on-one session with Penn during your 90 days to work through your own business.

  • Head Start Kit

    Sent the day you secure your place, so you begin the Intensive already ahead.

  • Business Foundations

    Identity, niche, ABN, insurance, legal basics, banking and GST basics.

  • Profitable Job Pricing Tool

    Stop guessing what to charge. Quote real jobs with confidence.

  • Quoting and invoicing in Tradify

    Set up properly from the start, with the tools to keep your jobs clear and professional.

  • Getting found locally

    Your Google Business Profile and first-client marketing.

  • Weekly Q&A and project support

    Bring real jobs, decisions and questions to live sessions.

  • The cohort

    A small cohort of women building alongside you, supported through Skool and WhatsApp.

Months 4–12 · After Day 90

Join the Academy.

Optional · decide around Day 75

Keep building after the Intensive. Ongoing training in the Academy, fortnightly then monthly coaching with Penn, and the community beside you all year: your cohort and the women who came before you, on Skool and WhatsApp.

Penn Petridis leaning on a length of timber
Who you'll be learning from

Made by a real tradie, for women like you.

Penn Petridis has spent 30+ years on the tools across multiple trades, and nearly ten years teaching women through Get Handy workshops. She's done the quoting, the chasing and the late invoices herself. Now she's teaching the business side, the way she'd teach a joint: properly, and beside you.

"Build a life you love. Do what you love. Be the best version of yourself. And never have to do it alone."
Penn Petridis · Founder, Female Tradie
Who teaches you

Penn, and your coaches.

Plus guest experts who vary from cohort to cohort.
Penn Petridis Lead coach

Penn Petridis

Founder and lead coach

30+ years on the tools. Weekly group coaching for all 12 weeks, plus a private 1:1 with you.

Pat Fong Coach

Pat Fong

Marketing and AI · ServiceScale

Getting found and getting the phone ringing, plus practical AI and simple systems that stop admin eating your nights.

Katie Crismale-Marshall Coach

Katie Crismale-Marshall

Author, Profit First for Tradies

Making every job pay you, with a simple way to manage the money that comes in.

10 places · Cohort 2

Ten seats. Nine women beside you.

Cohort 2 starts Monday 2 November 2026, by application. Small on purpose, so Penn knows your business by name and your cohort knows your wins.

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"It has blown my mind how much work there is and how easy it is to get the jobs. Now I have this group of amazing women, and I feel really proud to be in this group."
Crystal CrystalFrom the First Founding Crew These are individual experiences and are not typical. Your results will depend on your own circumstances.

Real women. Their own words.

These are individual experiences and are not typical. Your results will depend on your own circumstances.
"I started with a short course. Now I have a new business, and I'm moving forward every single day. Penn will positively challenge you to achieve your potential, and you'll have a bunch of fun doing it."
K Karen
"Penn challenged my patterns and beliefs in ways I didn't expect, and that's exactly why it worked. She didn't just help me grow my business. She helped me rebuild my confidence and self-belief."
M Michelle
Not sure you're ready?

Take the Business Scorecard.

Ten quick questions, scored out of 30. See your score, one tip from Penn and your next step. About two minutes.

Take the Scorecard
Getting StartedNext step: Get Handy workshops 0-12
Ready to BuildNext step: free discovery call 13-22
Ready to ScaleNext step: strategy call with Penn 23-30
Penn Petridis on a building site, hammer in hand
Free · 30 minutes · no obligation

Talk it through with Penn first.

Penn covers how the Intensive works, the investment, and whether it's right for you. No pressure.

Book a free call with Penn
Cohort 2 · Mon 2 November 2026 · Up to 10 women

You've been dreaming about this long enough.

Up to 10 women, by application. Applications close Friday 23 October 2026 at 5pm, or sooner if the cohort fills.

Apply for Cohort 2 Take the Scorecard

Not skilled up yet? Start with a Get Handy workshop.